|
Web marketing by ACE
First, ask yourself this;
"If I have a website and nobody sees it, does it do my business any good?"
The answer, quite simply, is "No".
ACE mousetraps: the world beats a path to your website
If you build it, will they come?
Not if they can't find you.
If a website developer doesn't offer you all that we provide, including honest professional advice and services designed to get your website seen, you might as well go build yourself a homepage.
(For web systems, click here)
|
 |
|
Consulting
- We learn your business
- We grasp what you want and need your site to do quickly and thoroughly
- Distinction analysis: we study what distinguishes you from the others.
Through a meeting / hearing process, we will achieve a full comprehension of what makes your
business different from the rest and use that to its fullest possible advantage.
Web Market Research / Market Analysis
- We research your online competitors
- We conduct target analysis
- We help you to create an advertising strategy
Once we know the 'why', and 'what' we study the 'whom'. We then examine how you can get your site seen
by your target audience for as little cost to you as possible.
Content Preparation
- We do Key Word preparation
- We create Robot* strategies
We sit down with you to help create contents that separate you from the rest as well as include
relevant key words that we will use in our special secret way to
help you attract spiders and robots* to attain all-important ranking without EVER resorting to search engine spam or other methods that will get your site blacklisted from search engines.
Website Development
- Our core website modules are programmed by system engineers
- Our web visuals are created by web-designers / graphic designers
If you have ideas, we incorporate them into the site design. If you don't have a clue,
we give you ideas to choose from. Custom, not templates if that's your budget, top quality customized templates if you're working with a more limited one.
Log Analysis
- We conduct site analysis using the client's web log data
- We carry out optimization of robot/ hit count strategy
Our follow-up: Once your site is up, we help monitor your web log to see if you're getting the right
people to the right places and the right robots* to the right pages.
Beware of website design 'companies' promising you 'Inexpensive' websites.
Even if an ineffectual product or service is cheap, we still believe that it costs you far more than it's worth.
Why?
Because it costs you your time and energy, and in today's busy world, these are some of your most
valuable assets.
Many web design firms think that the way to win your business is by promising you cheap websites. These websites are 'created' using
software readily available on the market that a child or an employee of yours could easily have learned to use given a couple of days.
And probably could have done so better and even cheaper.
So why pay a company to create your website?
The first reason: Design
We don't mean the cute graphics and hard-to-use trendy functions; we mean design in the professional sense of the word. As in
tailor-made; customized and designed to grow with your needs.
To create a website suitable for your company, the website designer needs to meet with you, analyze your target markets, understand
the direction you are taking your business in and, like a tailor, use all the measurements they've taken to craft a one-of-a-kind site
that can be hemmed in or let out in the future so it always suits you perfectly. An off-the-rack (off-the-software) site doesn't offer
you this option. And what's more, today's web-savvy public is beginning to know an off-the-software site when it sees one.
The second reason:Visibility
A website is one of the best forms of advertisement available today and when used properly, the first glimpse of your company that
many prospective clients will get. But merely having a website, even a well-designed one, in no way guarantees you new business. First,
it needs to be seen.
Robots and Spiders and Bears, Oh my!
While spending thousands and thousands of dollars is a very good way to get better web positioning, for those of you who would like a more reasonable and feasible way, let me introduce you to some of my favorite critters; Robots, sometimes known as Spiders.
As you may know, spiders traverse the web collecting web pages that are then cached in the great web-server in Internet-land. By using careful skilled page design and module creation, your cached pages can be more easily accessed and earn a placement favorable to getting more hits on a search-engine.
And unless you plan to take out a television ad flashing your URL on-screen (and who really writes them down anyway), this is really where you have to start.
E-commerce
E-commerce site
Are you an American (western) company looking to break into the Japanese e-market place?
Are you a Japanese interest with a desire to sell your wares to the world market?
Let ACE help you implement a total e-commerce site scaled to your specific needs that is multi-lingual / multi-currency capable. With our E-TARGET approach (ask us about this before you start planning your e-business design) we will help you succeed where so many have failed: the world-wide-web.
ACE Inc. Web Systems
Web Reservation System
ACE originally designed Web Reservation System (ReservACE) for the hotel industry. The technology we use in this reservation system was designed so that online reservations are a snap for the user
and the system itself can be easily maintained and altered by the business without needing to call in a specialist with every little change. With simple (read: quick, inexpensive) customization,
the core code can be altered to suit any kind of business that needs an online reservation system. It is scaleable from a single business to an international chain store.
Web Survey System
Our Web Survey System (SurvACE) is a powerful market research / academic survey creation / management system.
Although there is package software on the market with similar survey creation functions starting at about $1000,
they are not systems, meaning, among other things, that database linkability for retrieved information analysis is highly limited.
Once again, we use our core code to create a custom survey system that suits your unique needs that you, the client, can then modify easily without the need for new software or extra expenditure.
Web Inventory Check
Have a system? Have people out in the field?
Can they access the information they need (inventory, order status, payment status etc.)from out in the field? With our Web Inventory Check (LookUpACE) they can.
|
| |
|
|
|