Two: Get Visitors To Convert To Paying Customers By Branding Your Product / Services
We do keyword preparation & create search engine strategies. We sit down with you to help create contents that separate you from your online competition as well as include relevant keywords that we will use in our special secret way to help you attract spiders and robots* to attain all-important search engine rankings without EVER resorting to search engine spam or other methods that will get your site blacklisted from search engines.
Visitor Tracking / Web log Analysis
We conduct site analysis using the client's web log data or other analysis tools and we carry out optimization of the marketing and visitor strategies. Our follow-up: Once your site is up, we help monitor your web log to see if you're getting the right people to the right places and the right robots* to the right pages.
The whole point of making a website into a powerful marketing tool is to increase customers and sales. Without tracking and analysis, you'll never know what's not going right and what you need to make better.
Beware of Website Design "Companies" and "Web Designers" Whose Main Sales Point is That They Make 'Inexpensive' Websites.
Even if an ineffective product or service is cheap, we still believe that it costs you far more than it is worth.
Why?
Because it costs you your time and energy, and costs you potential sales. In today's world, this can be a life-or-death issue. Focus on R.O.I., the return on investment when you are pricing a website. Don't buy more than you can afford, but don't bother spending less than you need to have your website actually make money for you.
Many web design firms and individuals who "can make a web site" think that the way to win your business is to promise you a cheap websites. These websites are 'created' using
software readily available on the market that a child or an employee of yours could easily have learned to use given a couple of days. And probably could have done so better and even cheaper.
So why pay a company to create your website?
The first reason: Website Design
We don't mean the cute graphics and hard-to-use trendy functions; we mean design in the professional sense of the word. As in
tailor-made; customized and designed to grow with your needs.
To create a website suitable for your company, the website designer needs to meet with you, analyze your target markets, understand
the direction you are taking your business in and, like a tailor, use all the measurements they've taken to craft a one-of-a-kind site
that can be hemmed in or let out in the future so it always suits you perfectly. An off-the-rack (off-the-software) site doesn't offer
you this option. And what's more, today's web-savvy public is beginning to know an off-the-software site when it sees one.
The second reason: Website Visibility
A website is one of the best forms of advertisement available today and when used properly, the first glimpse of your company that
many prospective clients will get. But merely having a website, even a well-designed one, in no way guarantees you new business. First,
it needs to be seen.
Search Engine Robots and Spiders and Bears, Oh my!
While spending thousands and thousands of dollars is a very good way to get better web positioning, for those of you who would like a more reasonable and feasible way, let me introduce you to some of my favorite critters; Robots, sometimes known as Spiders.
As you may know, spiders traverse the web collecting web pages that are then cached in the great web-server in Internet-land. By using careful skilled page design and module creation, your cached pages can be more easily accessed and earn a placement favorable to getting more hits on a search-engine.
And unless you plan to take out a television ad flashing your URL on-screen (and who really writes them down anyway), this is really where you have to start.
Ecommerce Web Design
E-commerce site
Are you an American (western) company looking to break into the Japanese online (or offline) market?
Are you a Japanese interest with a desire to sell your products, goods and services and wares to the world market?
Let ACE help you implement a total e-commerce site scaled to your specific needs that is multi-lingual / multi-currency capable. With our E-TARGET approach (ask us about this before you start planning your e-business design) we will help you succeed where so many have failed: the world-wide-web.
ACE Inc. Online Web Reservation Software Systems & More
Web Reservation System
ACE originally designed Online Reservation System (ReservACE) for the hotel industry. The technology we use in this reservation system was designed so that online reservations are a snap for the user
and the system itself can be easily maintained and altered by the business without needing to call in a specialist with every little change. With simple (read: quick, inexpensive) customization,
the core code can be altered to suit any kind of business that needs an online reservation system. It is scaleable from a single business to an international chain store.
Web Survey System
Our Web Survey System (SurvACE) is a powerful market research / academic survey creation / management system.
Although there is package software on the market with similar survey creation functions starting at about $1000,
they are not systems, meaning, among other things, that database linkability for retrieved information analysis is highly limited.
Once again, we use our core code to create a custom survey system that suits your unique needs that you, the client, can then modify easily without the need for new software or extra expenditure.
Web Inventory Check
Have a system?
Have people out in the field?
Can they access the information they need (inventory, order status, payment status etc.) from out in the field? With our Web Inventory Check (LookUpACE) they can.
